How to make your clients say YES!
- Category: Logo & Printed Design
- Published on Sunday, 05 February 2012 12:57
- Written by Marketing Team
Being a graphic designer, you need to know how exactly you will make your clients agree on your designs. Not that only but also convincing them that your choices are better than them!
Some clients give you the authority to choose whatever you think is good but some are very controlling and hard to convince. But let us not forget. It's not about what you feel is right. It’s about making the clients agreed that your design satisfies their business requirements.
Some of the graphic designers fails in this task and become frustrated with the clients. The professional graphic designer is who listens to the clients and educate them at the same time! This following guidance will help graphic designers to convince their clients and say YES!
Maintain your status as an Expert:
As a graphic designer you need to respect the clients and listen to them, the relationship should be a tow way between you and your clients
Use Optimistic Approach:
Never criticize your client's ideas!! It will hurt their feelings and this will affect your professional relationship with them. Whenever you don’t like a clients' idea, just say ok, but!!
Educate your Clients:
Try to explain to your clients your ideas, techniques, and approach
Tell the Benefits:
Instead of mentioning the style and other features of your designs, explain the business benefits of your idea to the clients.